In order to speed the development process along please start filling out the following form and gathering the materials (as applicable to this project).
Company Name:
Contact Person:
Phone Number:
E-mail:
Website:
1.
What does your company do?
2.
Are you a local, regional, national or international business? What areas do you want to specifically target?
3.
Who is your target audience?
4.
Is this a new market you are trying to create for your product/service or is there already an existing market?
5.
Describe your business in 50 words?
6.
Specific short-term goals for the Company?
7.
Long-term goals (in the first 1 to 3 years)
8.
What can your business offer your customers? What’s in it for them, how can you help them?
9.
What problems do your prospects have that your business solves?
10.
List any problems experienced with your existing website (poor performance, graphics, load time, design, etc.) (If applies)
11.
Web surfers have short attention spans; they may not remember your site and will probably not return unless you give them a compelling reason to do so. How can you encourage repeat visitors and referrals? Free offers, contests, referral forms, surveys and requests for information forms can be useful tools to encourage email sunup's. What can you offer?
12.
Do your customers have buying seasons? What enticements will you offer during off seasons?
13.
What is your budget for marketing and how do you intend to market both on and off the Internet?
14.
List some of your competitors’ website URL's:
www
www
www
www
15.
List a series of website URL's with designs or schemes that appeal to you and give reasons why?
www
Reason :
www
Reason :
www
Reason :
www
Reason :
16.
Are there any special needs or components required that have not already been covered?
